German fashion brand Hugo Boss recently launched a whimsical holiday campaign introducing a set of quirky new brand ambassadors, the “Bossbots.” The “Your Time to Shine” WeChat campaign plunged users into a virtual reality experience designed to highlight the Hugo Boss holiday collection, collect valuable user data, and identify the most influential users on the official account by observing sharing trends. Continue reading “[News]Hugo Boss Launches WeChat Virtual Shopping Experience”
According to the news of Yibada, Tencent, the creator of WeChat, announced recently that they have started developing another service to support the famous messenger app. This service is called Xiaochengxu.
It provides tools for businesses to build sub-apps within WeChat. Users can now make services simpler to use without leaving the messenger.
The new WeChat app becomes an operating system because users would not need to leave to use other mobile apps. Continue reading “Tencent Creates a New App Service to Support WeChat”
According to the Guardian reports, the famous emoji rabbit in WeChat will get its own movie.
Tuzki, the animated emoji rabbit, it to be made into a blockbuster cartoon movie by the team behind Warcraft. The film, to be released in 2018, is one of 20 projects in production from Tencent Pictures, the studio wing of the tech giant which owns WeChat.
Continue reading “[News]WeChat Rabbit will Start in Its Own Movie”